Whittard of Chelsea coffee packs

Aim: Create a special gift pack

Special features: Unique drawer style that can be displayed in various ways

The famous tea company asked us to create a coffee gift pack that showed off each product in an attractive way. Our fun and ingenious idea was a chest-of-drawers-style carton, with each drawer revealing a different flavour. Not only was this a great way to make it feel special, but it's also more environmentally friendly than foil bags.